Undoubtedly, you’ve already recognized that Khafra Company has taken a bit of a hiatus. We could wax poetic about how and why, convince you that we’ve been on a vacation, pretend like we’ve been visiting hella trade shows finding the hottest new designers for you. But a lot of that would be a lie. Here’s what really happened: One day we woke up and decided we cared more about your lives than how much merchandise we could sell you. We decided to focus on creating and sustaining relationships with like-minded entrepreneurs. What do we mean? Well, simply, you trust us to tell you where to shop and why. We want to make that worth your while.  From today forward, any product, store, designer, or affiliate you see discussed, advertised, or promoted via Khafra means that that entity is as committed to black and brown and gay and lesbian and trans and a full array of lives as we are. We figure, boycotting certain businesses? Yea, sure. That works for a day, a week, months at a time. But we’re committed to longterm investment in businesses that invest in you. More about this to come, in the meantime though … DO THIS.

Undoubtedly, you’ve already recognized that Khafra Company has taken a bit of a hiatus.

We could wax poetic about how and why, convince you that we’ve been on a vacation, pretend like we’ve been visiting hella trade shows finding the hottest new designers for you.

But a lot of that would be a lie.

image

Here’s what really happened: One day we woke up and decided we cared more about your lives than how much merchandise we could sell you.

We decided to focus on creating and sustaining relationships with like-minded entrepreneurs.

What do we mean?

Well, simply, you trust us to tell you where to shop and why. We want to make that worth your while. 

From today forward, any product, store, designer, or affiliate you see discussed, advertised, or promoted via Khafra means that that entity is as committed to black and brown and gay and lesbian and trans and a full array of lives as we are.

We figure, boycotting certain businesses? Yea, sure. That works for a day, a week, months at a time. But we’re committed to longterm investment in businesses that invest in you.

image

More about this to come, in the meantime though … DO THIS.